by Peter A. Georgescu
As Fortune magazine pointed out recently, socially-conscious investing is a decades-old, $6.6 trillion industry. Even so, as yet it hasn't succeeded in pressuring Fortune 500 companies, as well as the vast majority of smaller businesses, to share more of their wealth with workers. "Jones had a different idea: competition. Why not rank America's top 1,000 companies based not only on what Wall Street values--profits--but also on what Main Street wants?