Companies today are desperately searching for growth, better margins, and market-beating returns, especially amid ongoing AI-driven transformation. Our latest research offers clues where to look.
We scored 767 companies over five years on how they treated their workers, their customers, their communities, their shareholders (on governance factors), and the planet, then evaluated what happened in subsequent years to their revenue growth, margins, and excess returns.
TL;DR: the results suggest that strong stakeholder performance can indeed presage future financial and market performance, but not always. It varies by industry, by stakeholder, and over time. When the connections were statistically significant, positive links beat negative ones by nearly two to one, with strong clusters around the twin goals of revenue growth and alpha.
The key to success at the individual company level appears to be knowing when, how, and where the stakeholder-financial performance connections occur, anticipating future shifts and executing better than others; precisely what the new Financial Opportunity feature in Just Intelligence facilitates. In technology, for example, the firms that invested most in communities, environment, and governance went on to grow fastest.
None of this was a surprise to Jen Huffstetler, Chief Sustainability Officer at HP Inc. — our top-ranked company of 2026 — who joined me for a conversation last week. Culture, trust, and innovation, she argued, are essentials for overall leadership today. At HP, whose stock is up over 30% YTD, culture is grounded in accountability – a feature that can be traced back to the firm’s founders. You can read the full summary of our conversation on LinkedIn.
In a volatile market obsessed with AI-driven growth, profitability and returns, the stakeholder model might offer more value than expected.
Be well,
Martin
P.S. Just Intelligence now contains additional AI-focused insights. Explore them here.
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This chart comes from an Associated Press investigation on how the increase in food prices is affecting U.S. families, showing that prices have risen 33% since 2019.
